Accelerating marketing transformation with expert advice and support.
Collaboration and support models designed for a new marketing era.
Global data and activation platforms make it possible for marketing teams to manage more and more of their operations in-house. Essence helps companies take advantage of self-service platforms and strengthen their in-house capabilities with custom consulting, enablement, and support services.
We work with inhouse practitioners at all levels to establish the appropriate talent, technology, and processes for their unique business needs. Access to Essence’s industry-leading expertise and tools helps client side marketers eliminate risk and increase the effectiveness and efficiency of their teams.
Making in-house media work smarter.
Essence provides consulting support for in-house teams in three phases in which we define business goals, audit and assess organizational capacity and processes, and design an appropriate in-house model to meet the needs of the business.
Our consulting offering makes Essence’s industry-leading expertise and support available to in-house teams on a customized basis. Services include recruitment, training and development, and technology specification and set up.
Essence helps companies sustain in-house operations with access to market intelligence, value and performance benchmarking, technology, and additional staff to support seasonal demand.
- Project management
- Channel allocation/tactical planning
- Measurement/experiment design
- Ad operations
- Data acquisition
- Media buying
- Consumer research
- Creative execution
- Technology management
Consulting solutions leadership
Our consulting team provides expert practitioners with access to expert partners and proven leaders with experience across brand and agency marketing organizations.
One system. Full spectrum.