Business Director, Creative/Studio
Sandeep brings a unique, multi-disciplinary and entrepreneurial approach to his role as Business Director for Essence's Creative and Engineering Studio.
A designer and entrepreneur formally trained in engineering, Sandeep has used his multi-disciplinary perspective to grow Essence's studio into a cutting edge global proposition at the intersection of creative and media and deliver on-brief, on-time and on-budget experiences for clients from Google, to Barclays, the Financial Times, DAZN, and Tesco. Sandeep is passionate about deploying novel ideas that help realize the future of advertising, from building mashup platforms that use multiple data sources to deliver real-time, relevant ad creative, and utilizing machine learning to power the next generation of contextual advertising.
Sandeep received an MSc in Technology Entrepreneurship from University College London and a BSc(Eng) in Engineering with Business management from the Queen Mary University of London.