Europe, the Middle East, and Africa
VP, Head of Analytics, EMEA
Based in London, Patrick Mazzotta is VP, Head of Analytics for Essence in EMEA where he leverages his experience across a number of analytics and data science practice areas. Originally coming from a more traditional consulting background, Patrick has had the opportunity to work across a wide variety of client sectors including auto, retail, energy, eCommerce, telecom government, and numerous tech start-ups.
Along with experience across an analytical capabilities, Patrick has designed and lead numerous analytics projects ranging from data collection frameworks, micro-sample forecasting models, and elaborate econometric modeling. Patrick is particularly keen to help clients unlock capabilities they didn’t know were available and discovering new ways to leverage existing data to drive growth.
Patrick joined Essence from Seattle, where he worked at POSSIBLE as Director of Marketing Science and analytics lead for their Microsoft account. He has also served as an instructor for McMaster University, as a Business Intelligence and Data Science Consultant for Unilytics, and as a business and strategic advisor for a number of businesses.