Europe, the Middle East, and Africa
VP, Programmatic, EMEA
Based in London, Matthew McIntyre is VP, Programmatic for Essence in EMEA.
Matthew first joined Essence in 2016 as Activation Director before becoming head of programmatic in 2018. Before joining Essence, Matthew started his career at Unique Digital, where he latterly served as a Programmatic Associate Director, responsible for developing the agency's programmatic capabilities and the development of digital strategies for clients.
Matthew received a BSc in Financial Economics from the University of Essex where he wrote his dissertation on the impact of movie reviews on the box office performance of films.